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Hair Loss Facts



Two out of every three men can expect to be bald or balding (male pattern baldness) by the time they reach the age of 50, and as many as 36% of American women between the ages of 40 and 49 agonize over the loss of their hair.


It is a myth that baldness and hair loss comes from the mother's side of the family. A tendency to baldness is inherited from either side of the family. A maternal grandfather and uncles with thick heads of hair are no assurance against male pattern baldness.


Normal hair loss in a single day can range from 50 to 100 hairs which are usually replaced, baldness becomes apparent when 25% of the scalp hair has been lost and new hair does not grow back.

Hair loss is a gradual process, some research has indicated that it takes 5 years or more for follicle roots to fully cease.





New Generation Products are produced from the exact original formulas developed by Dr. Ilona Schreck-Purola at the University of Helsinki, Finland. Dr. Purola granted California Pacific Research, Inc., the producer of New Generation, the exclusive rights to manufacture and distribute her formula in the United States and to use her personal endorsement.

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